by Kabir Sehgal | Oct 23, 2023 | All, Film, Music
What can Hollywood learn from the music biz? Share data! When I release a song, I know how many streams it gets. The platforms tell you… When I release a film, it’s difficult to find out… Taylor Swift and other musicians rely on valuable data to promote their work in...
by Kabir Sehgal | Oct 11, 2023 | All, Music, Travel Tips
Memphis is a music town. There’s so much music, soul, and history in these parts. I grew up playing jazz music, so I’ve long felt a kinship to New Orleans. It wasn’t until visiting Memphis that my interest in the history of Rock and Soul was awakened...
by Kabir Sehgal | Oct 9, 2023 | All, Music
Sleep music is big biz. 😴💸 The market for sleep music has been growing, with artists like Alanis Morrisette, Moby, and more releasing calming and relaxing music specifically designed for sleep and relaxation. Streaming platforms like Spotify offer playlists dedicated...
by Kabir Sehgal | Oct 3, 2023 | All, Music
Could your favorite band live on as a hologram? Real question. Love me some ABBA… The ABBA Voyage tour, featuring virtual avatars of the band members, is making over $2 million a week in ticket sales in London. The show, which has already generated more than...
by Kabir Sehgal | Sep 25, 2023 | All, Music
Let’s not overlook Little Richard. I first heard his music years ago at a Johnny Rockets in Atlanta and thought – who is that?! CNN’s documentary “Little Richard: I Am Everything” features Little Richard’s life story and his...
by Kabir Sehgal | Sep 18, 2023 | All, Music
NPR’s Tiny Desk concerts have gone mainstream. The Tiny Desk concert series has become a platform for pop artists to showcase their in-the-room musical skills and assert their performing prowess. Pop artists, such as Post Malone and Usher, use Tiny Desk...
by Kabir Sehgal | Sep 15, 2023 | All, Music
Has TikTok killed the music video star? Pretty much. Artists are shifting their focus from full-length music videos to short-form content on platforms like TikTok and YouTube Shorts. Two key points: 1. Traditional music videos are losing their impact as attention has...
by Kabir Sehgal | Aug 28, 2023 | All, Music
Have you ever noticed that songs these days are getting shorter? Here comes the hook…. Here it comes again! It’s no longer: Intro, Verse, Pre-chorus, Chorus, Verse… Yep, songs today are getting shorter, with many under 2 minutes. This is a departure...
by Kabir Sehgal | Aug 21, 2023 | All, Music
Have you ever been in a mosh pit? I ran through one at a Metallica concert years ago… And I kept running – away from metal music. It just wasn’t my jam. But lately, I’ve been listening to a type of metal music called “nu metal.” (also known as aggro-metal) It’s like...
by Kabir Sehgal | Aug 11, 2023 | All, Music
It’s the 50th anniversary of Hip Hop. And I’m from Atlanta. I have many thoughts… Let’s start with how Hip Hop has gone from a subgenre to a cultural force that has had a major influence on brands and consumerism. Louis Vuitton, Gucci, ROLEX aren’t just brands....