by kabir sehgal | Oct 25, 2024 | All, Music
R.E.M. was at a crossroads in the mid-1990s. The band, which had defined the alternative rock sound of the 80s and early 90s, found themselves in a creative rut after years of non-stop recording and touring. Their signature sound, built on jangly guitars and...
by Kabir Sehgal | Oct 25, 2024 | All, Music
Is social media turning artists into entertainers? Remember the days when artists focused purely on their craft? Now, it feels like we’re all chasing likes, comments, and shares. Would Miles Davis care about how many fans he had? Hmm.. depends when you ask him. Here’s...
by Kabir Sehgal | Oct 19, 2024 | All, Music
The vinyl revival has gone mainstream.It was bound to happen. Where there is money to be made, the large players will gather…The vinyl revival, now in its second decade, is attracting buyers across generations, genders, and genres. 25-34-year-olds in America are...
by Kabir Sehgal | Oct 16, 2024 | All, Music
Why do artists spend months perfecting their music but only weeks planning the release?Many musicians I know spend months, even years, obsessing over every nuance of their art. They dive deep into perfecting chord progressions, harmonies, and melodies, constantly...
by Kabir Sehgal | Sep 7, 2024 | All, Music
When it comes to social media, I’m an early adopter but late bloomer. I joined Facebook in 2004. And for about 10+ years, I didn’t post much because I worked at companies that didn’t love employees posting online. It was kind of frowned upon. I...
by Kabir Sehgal | Aug 31, 2024 | All, Music
If you’re like many artists I know, you launch headfirst into your project. You complete the work. And struggle endeavor to get it out. How do I get people to pay attention to my artistry? Prussian General Carl Von Clausewitz wrote about 3 levels of war: ...
by Kabir Sehgal | Aug 10, 2024 | All, Music
FORGET your new music for a moment. Artists spend an inordinate amount of time on their new projects. It’s your OLD music that has the key to building a fanbase. Old music, otherwise known as the “back catalog” has a treasure trove of valuable...
by Kabir Sehgal | Jul 27, 2024 | All, Music
The label I started/run has issued hundreds of releases in just a few years. I love working with & learning from artists. As a (below average) artist myself, I empathize with these creative individuals. My label aims to be artist-friendly. However, we can’t...
by Kabir Sehgal | Jul 19, 2024 | All, Liner Notes, Music
When Livio Almeida arrived on the New York jazz scene a few years back, we were all put on notice. There’s a new Brazilian tenor saxophonist who can shred. His lights-out playing and performances undoubtedly created a stir among fellow artists and aficionados. Almeida...
by Kabir Sehgal | Jul 13, 2024 | All, Music
When I was 12, my mom gave me this book: Tao of Leadership: Lao Tsu’z Tao Te Ching Adapted for a New Age The book left an impression on me. I don’t remember all the lessons, but I do remember this: Learn to see things backwards, inside out, and upside down. ...
