7PS: How to come up with good project ideas ⚔️

by | Sep 1, 2024

Read time: 1 minute, 326 words.

If you’re like many artists I know, you launch headfirst into your project.

You complete the work.

And struggle endeavor to get it out.

How do I get people to pay attention to my artistry?

Prussian General Carl Von Clausewitz wrote about 3 levels of war:

1. Strategic – Which war should we wage?

2. Operational – How do we achieve the commander’s objectives?

3. Tactical – How do we win this battle?

Artists often jump to the tactical level (writing lyrics, recording music).

But you have to ask yourself a more strategic question:

“What idea should I pursue in the first place?”

The idea you choose largely influences the trajectory of your project.

👉🏽 This is a framework that I use to come up with standout ideas

I hope it helps.


-Kabir

Seven Point Sunday – September 1

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